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The Marketing Performance Audit: Why Real Estate Agents Score Low on Industry Benchmarks (And How to Fix It)
At 0.99%, the average click-through rate for real estate advertising sits below nearly every other industry vertical that LocalIQ tracks.
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The Website Benchmarking Blind Spot: Why Real Estate Agents Don’t Know How Their Sites Compare to Competitors
Promodo’s 2026 real estate marketing benchmarks draw a clear dividing line: typical agent websites rank between position 50 and 100 for their target keywords in Google, while top performers sit inside the top 10.
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How to Use Social Media for Your Real Estate Businesses?
Real estate social media marketing sounds avantgarde to many, but Google analysts argue otherwise. Digital marketing is a dynamic branch. According to a study conducted by the National Association of Realtors over 77% use social media to promote their businesses. For countless real estate businesses, hunting for homes is no longer done in a real […]
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How to Create a Real Estate Marketing Plan
The crucial difference between being average and a top performer in the real estate business comes down to the marketing investments made. And so, setting yourself up for success depends on tailoring a real estate marketing plan that boosts your brand visibility. In recent years, a shocking statistic has terrified young real estate agents. According […]
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Running a Real Estate Blog? Use This Handy Checklist of 20+ Ideas and Helpful Tips
Following the modern technological trends in the real estate business are crucial. One of the reasons real estate experts are successful is their courage to be different from their competitors. Being present on social media has proven fruitful in attracting clients for 44% of real estate agents. Social media aside, blogging is just another way […]
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Real Estate Social Media Posts 1o1
The influence of real estate social media posts is reaching new peaks with every new platform that emerges in the virtual landscape. Lead generation has always been the cornerstone of the profession, and movie buffs can vouch for that fact by referencing Glengarry Glen Ross (1992). The all-star cast of actors realistically portrayed the competitive […]
